Build It And They Will Come vs Customer Development
Developers should consider this methodology when working on innovative, niche, or highly technical products where user needs are not yet fully defined or when rapid prototyping and iteration are prioritized over validation meets developers should learn customer development when working on new products, startups, or innovative features to ensure they build solutions that solve real problems for users. Here's our take.
Build It And They Will Come
Developers should consider this methodology when working on innovative, niche, or highly technical products where user needs are not yet fully defined or when rapid prototyping and iteration are prioritized over validation
Build It And They Will Come
Nice PickDevelopers should consider this methodology when working on innovative, niche, or highly technical products where user needs are not yet fully defined or when rapid prototyping and iteration are prioritized over validation
Pros
- +It's often used in early-stage startups, open-source projects, or when building tools for emerging technologies, as it allows for quick deployment and feedback loops
- +Related to: lean-startup, agile-development
Cons
- -Specific tradeoffs depend on your use case
Customer Development
Developers should learn Customer Development when working on new products, startups, or innovative features to ensure they build solutions that solve real problems for users
Pros
- +It is particularly valuable in agile and lean startup environments to avoid wasted effort on unvalidated ideas, helping teams pivot or persevere based on evidence from customer interactions
- +Related to: lean-startup, product-management
Cons
- -Specific tradeoffs depend on your use case
The Verdict
Use Build It And They Will Come if: You want it's often used in early-stage startups, open-source projects, or when building tools for emerging technologies, as it allows for quick deployment and feedback loops and can live with specific tradeoffs depend on your use case.
Use Customer Development if: You prioritize it is particularly valuable in agile and lean startup environments to avoid wasted effort on unvalidated ideas, helping teams pivot or persevere based on evidence from customer interactions over what Build It And They Will Come offers.
Developers should consider this methodology when working on innovative, niche, or highly technical products where user needs are not yet fully defined or when rapid prototyping and iteration are prioritized over validation
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