Customer Research vs Intuition Driven Design
Developers should learn customer research to build user-centric products, reduce development waste by avoiding features users don't need, and improve product-market fit meets developers should learn about intuition driven design when working in agile startups, rapid prototyping, or creative industries where quick iteration and innovation are key, as it can accelerate design processes and foster bold, visionary ideas. Here's our take.
Customer Research
Developers should learn customer research to build user-centric products, reduce development waste by avoiding features users don't need, and improve product-market fit
Customer Research
Nice PickDevelopers should learn customer research to build user-centric products, reduce development waste by avoiding features users don't need, and improve product-market fit
Pros
- +It's crucial during the discovery phase of a project, when prioritizing features, or when iterating on an existing product based on user feedback
- +Related to: user-experience-design, product-management
Cons
- -Specific tradeoffs depend on your use case
Intuition Driven Design
Developers should learn about Intuition Driven Design when working in agile startups, rapid prototyping, or creative industries where quick iteration and innovation are key, as it can accelerate design processes and foster bold, visionary ideas
Pros
- +It's particularly useful in the initial phases of product development to generate concepts before validating them with users, but should be balanced with data-driven methods later to avoid biases and ensure usability
- +Related to: user-experience-design, user-research
Cons
- -Specific tradeoffs depend on your use case
The Verdict
Use Customer Research if: You want it's crucial during the discovery phase of a project, when prioritizing features, or when iterating on an existing product based on user feedback and can live with specific tradeoffs depend on your use case.
Use Intuition Driven Design if: You prioritize it's particularly useful in the initial phases of product development to generate concepts before validating them with users, but should be balanced with data-driven methods later to avoid biases and ensure usability over what Customer Research offers.
Developers should learn customer research to build user-centric products, reduce development waste by avoiding features users don't need, and improve product-market fit
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