Sales Engineering vs Customer Success
Developers should learn Sales Engineering to enhance their career versatility, especially in B2B tech companies where they can contribute to revenue generation by translating technical features into customer value meets developers should learn customer success to build products that align with user needs, improve adoption, and support business goals like recurring revenue in saas models. Here's our take.
Sales Engineering
Developers should learn Sales Engineering to enhance their career versatility, especially in B2B tech companies where they can contribute to revenue generation by translating technical features into customer value
Sales Engineering
Nice PickDevelopers should learn Sales Engineering to enhance their career versatility, especially in B2B tech companies where they can contribute to revenue generation by translating technical features into customer value
Pros
- +It's crucial for roles involving pre-sales support, solution architecture, or customer-facing technical consulting, as it helps close deals by addressing technical objections and building trust with clients
- +Related to: technical-documentation, customer-presentations
Cons
- -Specific tradeoffs depend on your use case
Customer Success
Developers should learn Customer Success to build products that align with user needs, improve adoption, and support business goals like recurring revenue in SaaS models
Pros
- +It's crucial for roles involving customer-facing features, analytics, or integrations with CRM systems, helping teams prioritize development based on real user data and feedback
- +Related to: customer-relationship-management, saas
Cons
- -Specific tradeoffs depend on your use case
The Verdict
Use Sales Engineering if: You want it's crucial for roles involving pre-sales support, solution architecture, or customer-facing technical consulting, as it helps close deals by addressing technical objections and building trust with clients and can live with specific tradeoffs depend on your use case.
Use Customer Success if: You prioritize it's crucial for roles involving customer-facing features, analytics, or integrations with crm systems, helping teams prioritize development based on real user data and feedback over what Sales Engineering offers.
Developers should learn Sales Engineering to enhance their career versatility, especially in B2B tech companies where they can contribute to revenue generation by translating technical features into customer value
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