SMTP Relay Services vs Amazon SES

Developers should use SMTP Relay Services when building applications that send automated emails, such as password resets, notifications, or newsletters, to improve deliverability and avoid email blacklisting meets developers should use amazon ses when building applications that require sending large volumes of emails, such as user registration confirmations, password resets, newsletters, or automated notifications. Here's our take.

SMTP Relay Services

Nice Pick

Developers should use SMTP Relay Services when building applications that send automated emails, such as password resets, notifications, or newsletters, to improve deliverability and avoid email blacklisting

Pros

• They are crucial for handling high-volume email sending, managing bounce rates, and ensuring compliance with email service provider policies like those from Gmail or Outlook
• Related to: smtp-protocol, email-authentication

Cons

• Specific tradeoffs depend on your use case

Amazon SES

Developers should use Amazon SES when building applications that require sending large volumes of emails, such as user registration confirmations, password resets, newsletters, or automated notifications

Pros

• It is particularly valuable for ensuring high deliverability rates, managing email reputation, and complying with anti-spam regulations like CAN-SPAM and GDPR
• Related to: aws-sdk, email-marketing

Cons

• Specific tradeoffs depend on your use case

The Verdict

These tools serve different purposes. SMTP Relay Services is a tool while Amazon SES is a platform. We picked SMTP Relay Services based on overall popularity, but your choice depends on what you're building.

The Bottom Line

SMTP Relay Services wins

Based on overall popularity. SMTP Relay Services is more widely used, but Amazon SES excels in its own space.