Ad-Supported
Ad-supported is a business model where a product or service is offered for free or at a reduced cost to users, with revenue generated through advertising. It is commonly used in digital media, apps, and online platforms to monetize content without direct user payments. This model relies on displaying ads, such as banners, videos, or sponsored content, to fund operations and development.
Developers should learn about ad-supported models when building consumer-facing applications, websites, or services that aim to reach a broad audience without charging subscription fees. It is particularly relevant for mobile apps, streaming services, and social media platforms where user acquisition and engagement are prioritized over direct monetization. Understanding this model helps in integrating ad networks, optimizing user experience around ads, and analyzing revenue metrics.