Business Model Canvas
The Business Model Canvas is a strategic management and lean startup template for developing new or documenting existing business models. It is a visual chart with elements describing a firm's value proposition, infrastructure, customers, and finances, helping organizations align their activities by illustrating potential trade-offs. Created by Alexander Osterwalder, it provides a structured way to design, discuss, and pivot business strategies.
Developers should learn the Business Model Canvas when working in startups, product management, or entrepreneurial roles to understand how technical decisions impact business viability and customer value. It is particularly useful for aligning development efforts with business goals, such as when building minimum viable products (MVPs), pitching ideas to stakeholders, or iterating on product-market fit in agile environments.