Email Sending Services
Email Sending Services are cloud-based platforms that provide APIs and tools for sending, tracking, and managing transactional and marketing emails at scale. They handle infrastructure, deliverability, and compliance, allowing developers to integrate email functionality into applications without managing email servers. These services typically include features like email templates, analytics, bounce handling, and spam filter optimization.
Developers should use Email Sending Services when building applications that require reliable email delivery, such as user registration confirmations, password resets, newsletters, or automated notifications. They are essential for ensuring high deliverability rates, managing email reputation, and complying with anti-spam regulations like CAN-SPAM and GDPR, which is critical for business-critical communications.