Feature Factory Approach

The Feature Factory Approach is a software development methodology that organizes teams and processes around the rapid, continuous delivery of discrete features, often prioritizing speed and output over long-term quality or architectural considerations. It typically involves treating development as an assembly line where features are 'manufactured' and shipped quickly, with minimal cross-team coordination or strategic planning. This approach is common in fast-paced environments like startups or companies focused on short-term market gains.

Also known as: Feature Factory Model, Feature Factory Pattern, Feature Factory Methodology, Feature Factory Development, Feature Factory

Why learn Feature Factory Approach?

Developers should learn this approach to understand its trade-offs, as it can be useful in scenarios requiring rapid prototyping, MVP development, or when responding to urgent market demands with limited resources. However, it's often criticized for leading to technical debt, poor scalability, and maintenance issues, so it's best applied cautiously or in combination with other methodologies like Agile for balance.

Learning Resources

• docs: The Feature Factory: A Cautionary Tale
• docs: Feature Factory vs. Product-Led Development
• video: Avoiding the Feature Factory Trap
• tutorial: Feature Factory: What It Is and How to Escape It