Spark AR

Spark AR is a platform developed by Meta for creating augmented reality (AR) effects and filters for Facebook, Instagram, and Messenger. It provides a visual editor and scripting capabilities to build interactive AR experiences that can be published to billions of users. The platform supports features like face tracking, object recognition, and 3D animations.

Also known as: SparkAR, Spark AR Studio, Facebook AR Studio, Instagram AR, Meta Spark AR

Why learn Spark AR?

Developers should learn Spark AR to create engaging AR content for social media, enabling brands, creators, and marketers to enhance user interaction and reach wide audiences. It's particularly useful for building filters for events, advertising campaigns, or entertainment, as it integrates seamlessly with Meta's apps and requires no additional downloads for users.

Learning Resources

• docs: Spark AR Documentation
• video: Spark AR Tutorials on YouTube
• course: Udemy: Spark AR Masterclass
• course: Coursera: Introduction to Augmented Reality and ARCore