User Journey Mapping
User Journey Mapping is a visual storytelling technique that illustrates the step-by-step experience of a user interacting with a product, service, or system over time. It captures user actions, thoughts, emotions, and pain points across various touchpoints to identify opportunities for improvement. This methodology helps teams empathize with users and align on design and development priorities.
Developers should learn User Journey Mapping to better understand user needs and create more intuitive, user-centered products, especially in roles involving UX/UI design, product management, or front-end development. It is crucial during the discovery and planning phases of projects to identify usability issues, optimize workflows, and ensure technical solutions address real user problems, such as in e-commerce checkouts or mobile app onboarding.