Fathom Analytics vs Matomo

Developers should use Fathom Analytics when building websites that require lightweight, privacy-compliant analytics without the complexity of tools like Google Analytics meets developers should learn matomo when building or maintaining websites that require privacy-compliant, self-hosted analytics without relying on third-party services. Here's our take.

Fathom Analytics

Nice Pick

Developers should use Fathom Analytics when building websites that require lightweight, privacy-compliant analytics without the complexity of tools like Google Analytics

Pros

• It's ideal for projects where data minimization is a priority, such as blogs, small business sites, or applications in regulated industries like healthcare or education
• Related to: web-analytics, gdpr-compliance

Cons

• Specific tradeoffs depend on your use case

Matomo

Developers should learn Matomo when building or maintaining websites that require privacy-compliant, self-hosted analytics without relying on third-party services

Pros

• It is particularly useful for projects in regulated industries (e
• Related to: web-analytics, data-privacy

Cons

• Specific tradeoffs depend on your use case

The Verdict

These tools serve different purposes. Fathom Analytics is a tool while Matomo is a platform. We picked Fathom Analytics based on overall popularity, but your choice depends on what you're building.

The Bottom Line

Fathom Analytics wins

Based on overall popularity. Fathom Analytics is more widely used, but Matomo excels in its own space.