Fathom Analytics
Fathom Analytics is a privacy-focused, GDPR-compliant web analytics tool that provides simple, cookie-free website traffic tracking without collecting personal data. It offers a clean dashboard with essential metrics like page views, referrers, and device types, prioritizing user privacy and data protection. Unlike traditional analytics tools, it avoids invasive tracking, making it suitable for websites that value ethical data practices.
Developers should use Fathom Analytics when building websites that require lightweight, privacy-compliant analytics without the complexity of tools like Google Analytics. It's ideal for projects where data minimization is a priority, such as blogs, small business sites, or applications in regulated industries like healthcare or education. Its simplicity reduces setup time and avoids legal risks associated with cookie consent banners.