App Monetization
App monetization refers to the strategies and techniques used by developers and businesses to generate revenue from mobile or web applications. It involves implementing various models to earn money from app usage, such as in-app purchases, advertising, subscriptions, or paid downloads. The goal is to create sustainable income streams while balancing user experience and value.
Developers should learn app monetization to effectively commercialize their applications, especially for consumer-facing or freemium models where direct sales aren't primary. It's crucial for mobile app developers, indie developers, and businesses launching apps to understand revenue models like in-app advertising (e.g., with Google AdMob), subscriptions (common in SaaS apps), or in-app purchases (for gaming or premium features). This skill helps optimize revenue while retaining users.