Beacon Based Tracking
Beacon based tracking is a technology that uses small, low-energy Bluetooth devices (beacons) to transmit signals to nearby smartphones or other devices, enabling location-based services and proximity detection. It allows applications to determine a user's physical location with high precision in indoor or specific environments where GPS is unreliable. This is commonly used for retail analytics, asset tracking, and personalized notifications in venues like stores, museums, or airports.
Developers should learn beacon based tracking when building applications that require indoor positioning, proximity marketing, or real-time location monitoring, as it provides accurate, low-power solutions for environments where GPS fails. It's particularly useful in retail for sending targeted offers to customers near products, in logistics for tracking assets in warehouses, or in smart buildings for navigation and automation. This skill is valuable for IoT, mobile app development, and location-aware services.