Customer Onboarding
Customer onboarding is the process of integrating new customers into a product or service, ensuring they understand its value and can use it effectively to achieve their goals. It involves guiding users through initial setup, feature adoption, and ongoing support to reduce churn and increase satisfaction. In software development, this often includes technical implementation, training, and feedback loops.
Developers should learn customer onboarding to build user-friendly products that retain customers and drive business growth, as poor onboarding leads to high abandonment rates. It's crucial for roles in product development, customer success, or SaaS companies where user adoption directly impacts revenue. Specific use cases include designing welcome flows, creating documentation, and implementing analytics to track user engagement.