Service-Based Sales
Service-based sales is a business methodology focused on selling services rather than physical products, emphasizing value creation, customer relationships, and recurring revenue models. It involves understanding client needs, customizing solutions, and building long-term partnerships through consultative approaches. This model is common in industries like IT consulting, marketing agencies, and professional services.
Developers should learn service-based sales to effectively communicate technical value to clients, secure projects, and advance in roles like solutions architect or technical sales. It's crucial for freelancers, consultants, and tech startups to monetize expertise, as it helps in pitching services, negotiating contracts, and retaining clients through ongoing support. Use cases include selling software development services, cloud consulting, or maintenance agreements.